Egypt’s automotive industry has taken a significant step forward with the inauguration of a new factory by China’s Geely Auto Group in collaboration with Auto Mobility. Located in 6 October City, this factory marks Geely’s first industrial venture in Egypt, Africa, and the Middle East, aligning with Egypt’s ambition to become a regional hub for automotive manufacturing.
The factory, equipped with two production lines, is set to produce up to 10,000 vehicles annually. This capacity will cater to domestic demand while enabling the export of approximately 30,000 vehicles from Egypt. The project is an integral part of the national strategy launched in 2022 to localize the automotive industry, attract global investment, and increase vehicle exports.
Egyptian Prime Minister Mostafa Madbouly underscored the significance of this development, stating that it demonstrates foreign investors’ confidence in Egypt’s economic resilience and investment climate. The factory represents not only a milestone for Geely but also a boost for Egypt’s economy, creating jobs and fostering technological innovation in the sector.
At the opening ceremony, Song Jim, Chairperson of Geely Global Automobile and Vice Chairperson of Geely Auto Holding, announced that the factory will produce the Emgrand 2025 sedan and the Coolray 2025 SUV. Both vehicles are based on Geely’sBMA (B-segment Modular Architecture) platform, which prioritizes space efficiency and safety. The Coolray model, a global bestseller with over one million units sold, will be assembled locally, adding prestige to Egypt’s role in Geely’s international operations.
Jim highlighted that the factory, Geely’s first CKD (Completely Knocked Down) plant in Africa and the Middle East, reflects the company’s commitment to enhancing local production. With investments of $250 million in Egypt’s automotive sector, Geelyhas rapidly expanded its operations, establishing over 40 sales and service centers nationwide and achieving a local content rate exceeding 45%. The company also plans to further localize component production, bolstering the Egyptian supply chain.
Fahad Ali Al Ghanim, Chairperson of Auto Mobility, revealed that the company has invested $100 million in manufacturing and assembling Geely vehicles in Egypt. He praised the Egyptian government’s efforts to improve the investment climate, which he noted have encouraged both Arab and Chinese investors to expand their activities. Al Ghanim emphasized the importance of governmental support in strengthening Geely’s vehicle exports from Egypt, a move that could enhance the country’s position as a regional export hub.
Prime Minister Madbouly reaffirmed the government’s commitment to fostering the automotive industry through incentives and strategic initiatives. These efforts aim to attract more global players to the Egyptian market, ultimately supporting the nation’s broader economic goals.
Founded in 1997 and headquartered in Hangzhou, China, GeelyAuto Group has established itself as a global leader in the automotive sector. It oversees renowned brands like Lynk & Co, Proton Cars, and Geometry, in addition to its flagship Geely Auto. The establishment of its first industrial plant in the region signifies the group’s growing confidence in Egypt’s potential as a production and export hub.
This collaboration between Geely Auto Group and Auto Mobility signals a new era for Egypt’s automotive industry. It not only enhances local manufacturing capabilities but also sets the stage for Egypt to become a significant player in the global automotive market.
